Since its creation in 1967 by Elio Fiorucci, Italian label Fiorucci has injected colour and fun into fashion with their pop art and cherub inspired designs turning heads. Combining their Italian heritage with New York disco vibes and the best parts of swinging London days, this fun and flash brand are all about inclusivity, wanting everyone to join their party. Revamped in 2017, Fiorucci is back by storm bringing a new audience the chance to experience a piece of fashion history.
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